YMCA – Long Form
Skystorm developed the creative elements for this campaign, scripted the project, and fully produced this marketing video to answer “What Does The ‘Y’ Mean to you”?
In an effort to increase community awareness, this project was designed to communicate a wholesome approach to explain how YMCA helps the community. This video was used in their corporate campaign to help establish their new brand.
The clients literally were overcome with emotion over the finalized version of this campaign.